Middle mile delivery / Local distribution can help tighten the supply chain and help businesses get ahead of the competition with competitive pricing and healthy margins. Lot of our clients in the consumer goods and retail industry have benefitted from it. Sales beat planning is essential here to ensure that there are enough stocks on shelves at all times.
To maintain competitive customer pricing and healthy margins, Middle mile represents the biggest opportunity. Being able to offer prices comparable to or lower than digital retailers will keep customers coming back to the storefront. Cost-cutting in the middle mile of logistics is often the smartest option. Higher velocity and lower landed costs can be passed directly to the consumer, without cutting on the margin.
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